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sonnys jewellers showroom


About Us

Discover Our Story: Crafting Elegance and Excellence

Welcome to Sonny's Jewellers Birmingham

Sonny’s Jewellers is situated in Birmingham’s historic Jewellery Quarter. It is the place you will find a perfect piece of jewellery for every occasion as well as trustworthy repairs, remodelling and recycling of precious metals. Sonny’s creates lasting memories of treasured moments by taking you on an eye-opening journey, step-by-step, that we guarantee feels right for you.

sonnys jewellers Birmingham showroom

The Sonny's Birmingham Store

Visit our Jewellery Quarter shop to explore an exquisite array of our finest jewellery collections, including stunning diamond engagement rings, elegant gold pendants, and a dazzling selection of earrings and bracelets.

sonnys jewellers team

Our Team

At Sonny's Jewellers, our dedicated team is here to cater to all your jewellery needs. Whether you're in search of the perfect gift, need expert advice on custom creations, or seek assistance with engagement and wedding rings, we've got you covered. With an in-house goldsmith, diamond specialist and designer, our team can assist you with any enquiries and guide you through our design process. We're also your go-to destination for jewellery restoration, repairs, and staying on top of the latest trends.

fine gemstone jewellery

Fine Gemstone Jewellery

At Sonny's Jewellers, we have beautiful gemstone jewellery collections for you to explore. We offer different types of gemstones, like diamonds and citrine, set in various metals such as stunning 18ct and 9ct gold, rose gold and classic silver. With a wide range of options to choose from, our jewellery is sure to bring out your inner glow. Come see our gemstone jewellery collections and find the perfect piece that suits your style.

Our Community

At Sonny's Jewellers, we are committed to nurturing meaningful connections and enriching the vibrant and diverse community of Birmingham. Our dedication to the city extends beyond crafting exquisite jewellery, as we actively work towards fostering positive change and enhancing the lives of those who have supported us throughout the years through our charity work.

Award Winning Birmingham Jewellers

We are an independent family-run jewellers, based in Birmingham's historic Jewellery Quarter since 1968. We boast an extensive jewellery collection, from earrings, dress rings and bracelets to wedding, engagement, and eternity rings. We pride ourselves on having something for everyone, and the friendly, personal service provided by our award-winning team.

UK Jewellery Awards Winner

UK Jewellery Awards 2021


NAJ 2022 awards finalist

NAJ Awards 2022


inspiring independents 2022 finalist

Inspiring Independents 2022


UK Jewellery Awards Finalist

UK Jewellery Awards 2022


retail jeweller inspiring independents 2023 winner

Inspiring Independents 2023